The End of Big: How the Internet Makes David the New Goliath

The End of Big
How the Internet Makes David the New Goliath
MacmillanApr 23, 2013 - Business & Economics - 304 pages 
+Nicco Mele 
How seemingly innocuous technologies are unsettling the balance of power by putting it in the hands of the masses—and what a world without "big" will mean for all of us.

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